Personal Branding for Misfits & Weirdos
“Weird” works here.
Let’s be real
It’s hard to “do you” online
They want you to blend in, play it safe, ‘be marketable.’ But what’s the point of being seen if you’re not even you?
Fitting in is overrated
At Neo Genesis, we think weird is a f*cking superpower. That’s why we help brands stand out by doing the unthinkable — letting people actually be themselves. Revolutionary, right?
And honestly, kinda embarrassing.
Personal branding can be a dumpster fire…
🔥😵😭
But it doesn’t have to be.
Whether you’re creatively stuck, mentally blocked, or just over it, we’ve got the templates, tools, and 1:1 support to help you pull it together and build a brand people actually feel.
The BrandPlaybook
Building your brand but don’t want to fumble the bag? Snag our BrandPlaybook and get it right from the jump.
BrandStyle
Need a brand that actually looks like you? Our one-week BrandStyle package brings the visuals that match your energy.
BRAND-IT
If your brand doesn’t click, it won’t stick. Our signature one-week BRAND-IT package makes sure your words and visuals are fully in sync.
Oh look…
Proof we actually know what we’re doing 😏
You ever sit there thinking…
“Am I doing this right?!”
Most personal brands are boring as hell. Everyone’s too scared to have an opinion, take a risk, or god forbid — offend someone. So they play it safe, say nothing interesting, and wonder why no one cares.
Welcome to “Am I Doing This Right?” — the podcast that sets the personal branding industry on fire (and laughs while it burns). We’re figuring it out loud, messy, and unfiltered. If you want branding advice with a side of sarcasm, chaos, and actual insight, you’ll vibe. If you’re into fluff and fake positivity… keep scrolling.
Wanna build a brand
But don’t know where tf to start?!
Grab our (free, obviously) BrandStart Checklist to stop guessing wtf your brand needs and just start building it right. Inside, you’ll figure out things like:
Figuring out if now’s the right time to brand or if you’re jumping the gun
Seeing what you’ve already got (and what’s still missing)
Building things in the right order, so you’re not fixing sh*t later